The Strato International Airways corporate logo is made up of two visually striking elements – the brandmark and the logotype. Together, these convey the values of the airline. The brandmark, known as the “Flying Leaf”, consists of a Canada Goose in flight cleaved from a maple leaf. Beneath is the logotype. Here, the logo is presented as pure white on a red to burgundy gradient background with long shadow – an inversion of the colours presented on the previous page.